Founder & Creative Director
Severine Phuong Tran
Fashion Designer & Artist.
Base in Paris, a designer shaped by Vietnamese roots, a distinguished family design legacy in Southeast Asia, and European training, Severine Phuong Tran brings deep expertise in luxury design and consumer psychology to Maison Severine Tran. Her background in both fashion design and fine arts shapes a creative vision that is deeply rooted in heritage yet fearlessly contemporary.
Severine studied Interior Architecture at the University of Architecture in Ho Chi Minh City before expanding her artistic horizons at Accademia Italiana in Florence, Italy. Her passion for fashion led her to ESMOD Paris - ranked among the Top 5 best fashion universities in the world - where she refined her expertise in design, pattern-making, and garment construction, mastering the technical and creative codes of high fashion. She later pursued a master's degree at the National Conservatory of Arts and Crafts - CNAM Paris, a prestigious French grande école. This rare combination enables her to bridge artistic creation with modern commerce and luxury brand strategy.
As part of her postgraduate studies, Severine conducted a specialized master's thesis titled "The Influence of Digital Communication on Consumer Purchasing Decisions Towards Luxury Fashion Goods". This in-depth research into luxury consumer behavior, branding psychology, and digital influence reflects her dual mastery of both the artistic and psychological dimensions of high fashion. It allows Maison Severine Tran to stand at the intersection of design excellence and deep market intelligence, creating garments that not only dress the body but also resonate on a deeper emotional level.
Beyond fashion, Severine is also an accomplished visual artist. She has held solo exhibition, participated in group displays, and collaborated with several art galleries and creative houses, seamlessly blending visual storytelling with her design practice.
With an eye for detail, a deep respect for tradition, and a bold spirit of innovation, Severine Phuong Tran shapes Maison Severine Tran into a house where timeless elegance meets contemporary relevance.
Maison Severine Tran: The Art of Timeless Elegance
Born in the heart of Paris and inspired by the spirit of Indochine, Maison Severine Tran reimagines luxury - where heritage whispers and modern design speaks with quiet strength.
Each creation becomes a signature of grace, sophistication, and poetic beauty, blending Parisian refinement with the soulful elegance of the East.
Established in 2021, Maison Severine Tran has specialised in designing made-to-order pieces for private clients, with a focus on special events creations.
Today, the brand extends its creative dialogue between East and West, with a representative office in Ho Chi Minh City, Vietnam, and worldwide shipping available to its growing international clientele. This expansion reflects Maison Severine Tran’s unique fusion of French design savoir-faire and the poetic heritage of Vietnamese culture.
Maison Severine Tran selects only the finest fabrics, sourced from the legendary suppliers who serve France and Italy’s most prestigious couture houses including Chanel, Valentino, Hermès, and Kenzo. These exceptional materials, originally crafted for the highest echelons of fashion, bring unparalleled quality and refinement to every piece bearing the Maison’s signature.
Designed in Paris, Maison Severine Tran invites you into a world where tradition is honoured, modernity is embraced, and elegance remains forever timeless.